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Power of Travel Day
Shawna Suckow will deliver the keynote address at the Power of Travel Day on Friday, April 21, at Prairie Meadows in Altoona. She will discuss how to stay relevant in the digital age, how destinations can capture more mind share and share fresh ideas to address marketing challenges. The day’s events also include breakout sessions focused on sales training and a facilitated session where attendees will identify pressing issues and walk away with strategies, ideas and solutions. Power of Travel Day serves to unite Iowa’s tourism industry and as a kick-off to the spring and summer travel season. It is a joint effort of the three tourism regions, supported with funds from the Iowa Tourism Office. Register to attend.